For my capstone project, I chose to develop a brand identity and website for various handmade projects I have been making for the past couple of years, to turn it more into a business. Fickle Matter is a project for me to explore making textiles, clothing, prints, and various other mediums. Every item I have made is one of one, made out of my apartment. I had a lot of fun this quarter making my own collection of items for the site and developing my brand to make it feel more like a brand. Check out my site for more prints and things as well!